• 2 min de lectura
• 2 min de lectura
Scenic Group, the parent of Scenic Luxury Cruises & Tours and Emerald Cruises & Tours, hired Marilyn Cairo as VP sales and trade relations and Nicole Shrem as key and national accounts manager, both in the US office.
Cairo brings more than three decades of sales leadership experience, most recently as VP sales for Classic Vacations, and reports to Ken Muskat, president, Scenic Group USA/LATAM.
At Classic, Cairo led the company's national sales strategy across multiple distribution channels while deepening relationships with leading host agencies, consortia and travel advisors. She focused on modernizing sales operations, implementing strategic growth initiatives and creating scalable sales programs to position the organization for long-term success.
Cairo's experience also includes executive leadership positions at Sandals & Beaches Resorts, Karisma Hotels & Resorts, Nickelodeon Hotels & Resorts and Margaritaville Island Reserve Resorts.
Joining from Royal Caribbean International, where she served as an account executive in the national accounts department, Shrem now reports to Kayla Corbett, senior director, key and national accounts, at Scenic USA/LATAM.
At Royal Caribbean, Shrem was named 2025 Account Executive of the Year. In her new role, she will focus on strengthening Scenic Group's relationships with key and national account partners while supporting the growth of Scenic Luxury Cruises & Tours and Emerald Cruises & Tours throughout the region.
"As we continue to grow our presence across the US and Latin America, investing in exceptional sales talent and strengthening our relationships with the travel advisor community remain critical priorities," Muskat said. "Marilyn brings tremendous leadership experience, commercial expertise and a proven ability to inspire high-performing teams, while Nicole brings valuable national account experience, strong trade relationships and an impressive track record of success.
"Together, they add significant strength to our sales organization and our ability to support our partners throughout the region."
